The Fitness Test Built For Life
Host a Vitro Vitality Games At Your Gym
One Day. Ten Stations. One Number That Changes Everything.
Give your members a clear, repeatable fitness benchmark they can understand, train against and improve over time.
The VITRO Vitality Games is a branded, structured fitness event built around ten measurable stations. For £130/month, the Event-in-a-Box system helps facilities run consistent assessments, engage members and create a clear retesting journey.
Your score is not a judgement. It is your starting line.
The Problem vs. The Opportunity
The Problem
Your members train hard, but they may not have a consistent way to compare strengths, weaknesses and progress across a broad set of fitness measures. Most gym challenges produce a result for the day rather than a repeatable benchmark.
The Opportunity
Differentiate your gym with a structured ten-station fitness assessment. Give members a Vitality Score and VITRO Vitality Age fitness benchmark they can use to guide training and track improvement over time.
The Science Behind the Blueprint
Grip Strength
Grip strength is a useful marker of overall strength and function, and is best interpreted alongside other fitness measures.
Strength
Functional marker
Balance
Single-leg balance is associated with functional independence and can be improved through appropriate practice.
Control
Stability marker
Cardio
Aerobic capacity commonly changes with age and inactivity; regular aerobic training can help maintain and improve it.
Cardiovascular
Capacity marker
The Product
The 10 Science Stations
Every participant is scored live across ten standardised fitness stations. Their results are combined into a Vitality Score and a VITRO Vitality Age fitness benchmark for comparison and retesting.
01
Heart
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
01
01
Heart
Heart
A Zone 2 endurance test using run, row, ski or bike. It measures your ability to sustain steady aerobic work and recover well.
STATION 01
Zone 2
Endurance
Heart
01
under 12s
12-16
16-24
25-34
35-44
45-54
55-64
65-74
75+
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
The Business Model
Scale to Your Venue Capacity
Your immediate front-end cash and event day revenue depend entirely on the size of your community and facility. The Vitro model is fully modular—whether you run an intimate, specialized event or a massive high-throughput showcase, the numbers scale seamlessly.
Our standard ticket split rule is highly profitable: You keep 85% of all ticket revenue after the mandatory 10% charity donation to the British Heart Foundation is taken.
Look at your current member base, find your capacity milestone below, and see exactly what your gym earns from ticket lines alone:
Get in touch
Register Your Interest

Thorpe Mills
Vitality Games gives people a clear benchmark of where they stand today. It is not about being perfect, it is about understanding your score and giving yourself something real to improve from.
The Fitness Test Built For Life
Host a Vitro Vitality Games At Your Gym
One Day. Ten Stations. One Number That Changes Everything.
Give your members a clear, repeatable fitness benchmark they can understand, train against and improve over time.
The VITRO Vitality Games is a branded, structured fitness event built around ten measurable stations. For £130/month, the Event-in-a-Box system helps facilities run consistent assessments, engage members and create a clear retesting journey.
Your score is not a judgement. It is your starting line.
The Problem vs. The Opportunity
The Problem
Your members train hard, but they may not have a consistent way to compare strengths, weaknesses and progress across a broad set of fitness measures. Most gym challenges produce a result for the day rather than a repeatable benchmark.
The Opportunity
Differentiate your gym with a structured ten-station fitness assessment. Give members a Vitality Score and VITRO Vitality Age fitness benchmark they can use to guide training and track improvement over time.
The Science Behind the Blueprint
Grip Strength
Grip strength is a useful marker of overall strength and function, and is best interpreted alongside other fitness measures.
Strength
Functional marker
Balance
Single-leg balance is associated with functional independence and can be improved through appropriate practice.
Control
Stability marker
Cardio
Aerobic capacity commonly changes with age and inactivity; regular aerobic training can help maintain and improve it.
Cardiovascular
Capacity marker
The Product
The 10 Science Stations
Every participant is scored live across ten standardised fitness stations. Their results are combined into a Vitality Score and a VITRO Vitality Age fitness benchmark for comparison and retesting.
01
Heart
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
01
01
Heart
Heart
A Zone 2 endurance test using run, row, ski or bike. It measures your ability to sustain steady aerobic work and recover well.
STATION 01
Zone 2
Endurance
Heart
01
under 12s
12-16
16-24
25-34
35-44
45-54
55-64
65-74
75+
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
The Business Model
Scale to Your Venue Capacity
Your immediate front-end cash and event day revenue depend entirely on the size of your community and facility. The Vitro model is fully modular—whether you run an intimate, specialized event or a massive high-throughput showcase, the numbers scale seamlessly.
Our standard ticket split rule is highly profitable: You keep 85% of all ticket revenue after the mandatory 10% charity donation to the British Heart Foundation is taken.
Look at your current member base, find your capacity milestone below, and see exactly what your gym earns from ticket lines alone:
Get in touch
Register Your Interest

Thorpe Mills
Vitality Games gives people a clear benchmark of where they stand today. It is not about being perfect, it is about understanding your score and giving yourself something real to improve from.
The Fitness Test Built For Life
Host a Vitro Vitality Games At Your Gym
One Day. Ten Stations. One Number That Changes Everything.
Give your members a clear, repeatable fitness benchmark they can understand, train against and improve over time.
The VITRO Vitality Games is a branded, structured fitness event built around ten measurable stations. For £130/month, the Event-in-a-Box system helps facilities run consistent assessments, engage members and create a clear retesting journey.
Your score is not a judgement. It is your starting line.
The Problem vs. The Opportunity
The Problem
Your members train hard, but they may not have a consistent way to compare strengths, weaknesses and progress across a broad set of fitness measures. Most gym challenges produce a result for the day rather than a repeatable benchmark.
The Opportunity
Differentiate your gym with a structured ten-station fitness assessment. Give members a Vitality Score and VITRO Vitality Age fitness benchmark they can use to guide training and track improvement over time.
The Science Behind the Blueprint
Grip Strength
Grip strength is a useful marker of overall strength and function, and is best interpreted alongside other fitness measures.
Strength
Functional marker
Balance
Single-leg balance is associated with functional independence and can be improved through appropriate practice.
Control
Stability marker
Cardio
Aerobic capacity commonly changes with age and inactivity; regular aerobic training can help maintain and improve it.
Cardiovascular
Capacity marker
The Product
The 10 Science Stations
Every participant is scored live across ten standardised fitness stations. Their results are combined into a Vitality Score and a VITRO Vitality Age fitness benchmark for comparison and retesting.
01
Heart
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
01
01
Heart
Heart
A Zone 2 endurance test using run, row, ski or bike. It measures your ability to sustain steady aerobic work and recover well.
STATION 01
Zone 2
Endurance
Heart
01
under 12s
12-16
16-24
25-34
35-44
45-54
55-64
65-74
75+
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
The Business Model
Scale to Your Venue Capacity
Your immediate front-end cash and event day revenue depend entirely on the size of your community and facility. The Vitro model is fully modular—whether you run an intimate, specialized event or a massive high-throughput showcase, the numbers scale seamlessly.
Our standard ticket split rule is highly profitable: You keep 85% of all ticket revenue after the mandatory 10% charity donation to the British Heart Foundation is taken.
Look at your current member base, find your capacity milestone below, and see exactly what your gym earns from ticket lines alone:
Get in touch
Register Your Interest

Thorpe Mills
Vitality Games gives people a clear benchmark of where they stand today. It is not about being perfect, it is about understanding your score and giving yourself something real to improve from.