The Fitness Test Built For Life
Host a Vitro Vitality Games At Your Gym
One Day. Ten Stations. One Number That Changes Everything.
Stop running the same generic gym throwdowns. Give your members the one metric they have never had: their biological age.
The Vitro Vitality Games is a fully licensed, branded, science-backed event that measures the exact biomarkers that predict true longevity. For £130/month, we give you the complete "Event-in-a-Box" system to differentiate your facility, skyrocket retention, and unlock uncapped revenue potential.
Your score is not a judgement. It is your starting line.
The Problem vs. The Opportunity
The Problem
Your members train incredibly hard, but they have no idea if their training is actually adding years to their life. Most gyms only measure performance; they don’t measure longevity.
The Opportunity
Differentiate your gym entirely. No other facility in your area offers biological age testing. Give your members a definitive Vitality Score and a Vitality Age—and watch them stay for life to improve it.
The Science Behind the Blueprint
Grip Strenght
A 5kg reduction in grip strength is linked to a 17% higher risk of heart disease (PURE Study, n=140,000).
Station 1
Zone 2
Balance
Inability to balance on one leg for 10 seconds is associated with an 84% higher 10-year mortality risk (BJSM, n=1,702).
Station 1
Zone 2
Cardio
Without targeted Zone 2 training, VO2 max drops by roughly 10% per decade.
Station 1
Zone 2
The Product
The 10 Science Stations
Every participant is scored live across ten peer-reviewed physical markers. Within 24 hours, their raw score receives our age-multiplier algorithm to reveal their biological Vitality Age.
01
Heart
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
01
01
Heart
Heart
A Zone 2 endurance test using run, row, ski or bike. It measures your ability to sustain steady aerobic work and recover well.
STATION 01
Zone 2
Endurance
Heart
01
under 12s
12-16
16-24
25-34
35-44
45-54
55-64
65-74
75+
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
The Business Model
Scale to Your Venue Capacity
Your immediate front-end cash and event day revenue depend entirely on the size of your community and facility. The Vitro model is fully modular—whether you run an intimate, specialized event or a massive high-throughput showcase, the numbers scale seamlessly.
Our standard ticket split rule is highly profitable: You keep 85% of all ticket revenue after the mandatory 10% charity donation to the British Heart Foundation is taken.
Look at your current member base, find your capacity milestone below, and see exactly what your gym earns from ticket lines alone:
Get in touch
Register Your Interest
Thorpe Mills
Vitality Games gives people a clear benchmark of where they stand today. It is not about being perfect, it is about understanding your score and giving yourself something real to improve from.
The Fitness Test Built For Life
Host a Vitro Vitality Games At Your Gym
One Day. Ten Stations. One Number That Changes Everything.
Stop running the same generic gym throwdowns. Give your members the one metric they have never had: their biological age.
The Vitro Vitality Games is a fully licensed, branded, science-backed event that measures the exact biomarkers that predict true longevity. For £130/month, we give you the complete "Event-in-a-Box" system to differentiate your facility, skyrocket retention, and unlock uncapped revenue potential.
Your score is not a judgement. It is your starting line.
The Problem vs. The Opportunity
The Problem
Your members train incredibly hard, but they have no idea if their training is actually adding years to their life. Most gyms only measure performance; they don’t measure longevity.
The Opportunity
Differentiate your gym entirely. No other facility in your area offers biological age testing. Give your members a definitive Vitality Score and a Vitality Age—and watch them stay for life to improve it.
The Science Behind the Blueprint
Grip Strenght
A 5kg reduction in grip strength is linked to a 17% higher risk of heart disease (PURE Study, n=140,000).
Station 1
Zone 2
Balance
Inability to balance on one leg for 10 seconds is associated with an 84% higher 10-year mortality risk (BJSM, n=1,702).
Station 1
Zone 2
Cardio
Without targeted Zone 2 training, VO2 max drops by roughly 10% per decade.
Station 1
Zone 2
The Product
The 10 Science Stations
Every participant is scored live across ten peer-reviewed physical markers. Within 24 hours, their raw score receives our age-multiplier algorithm to reveal their biological Vitality Age.
01
Heart
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
01
01
Heart
Heart
A Zone 2 endurance test using run, row, ski or bike. It measures your ability to sustain steady aerobic work and recover well.
STATION 01
Zone 2
Endurance
Heart
01
under 12s
12-16
16-24
25-34
35-44
45-54
55-64
65-74
75+
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
The Business Model
Scale to Your Venue Capacity
Your immediate front-end cash and event day revenue depend entirely on the size of your community and facility. The Vitro model is fully modular—whether you run an intimate, specialized event or a massive high-throughput showcase, the numbers scale seamlessly.
Our standard ticket split rule is highly profitable: You keep 85% of all ticket revenue after the mandatory 10% charity donation to the British Heart Foundation is taken.
Look at your current member base, find your capacity milestone below, and see exactly what your gym earns from ticket lines alone:
Get in touch
Register Your Interest
Thorpe Mills
Vitality Games gives people a clear benchmark of where they stand today. It is not about being perfect, it is about understanding your score and giving yourself something real to improve from.
The Fitness Test Built For Life
Host a Vitro Vitality Games At Your Gym
One Day. Ten Stations. One Number That Changes Everything.
Stop running the same generic gym throwdowns. Give your members the one metric they have never had: their biological age.
The Vitro Vitality Games is a fully licensed, branded, science-backed event that measures the exact biomarkers that predict true longevity. For £130/month, we give you the complete "Event-in-a-Box" system to differentiate your facility, skyrocket retention, and unlock uncapped revenue potential.
Your score is not a judgement. It is your starting line.
The Problem vs. The Opportunity
The Problem
Your members train incredibly hard, but they have no idea if their training is actually adding years to their life. Most gyms only measure performance; they don’t measure longevity.
The Opportunity
Differentiate your gym entirely. No other facility in your area offers biological age testing. Give your members a definitive Vitality Score and a Vitality Age—and watch them stay for life to improve it.
The Science Behind the Blueprint
Grip Strenght
A 5kg reduction in grip strength is linked to a 17% higher risk of heart disease (PURE Study, n=140,000).
Station 1
Zone 2
Balance
Inability to balance on one leg for 10 seconds is associated with an 84% higher 10-year mortality risk (BJSM, n=1,702).
Station 1
Zone 2
Cardio
Without targeted Zone 2 training, VO2 max drops by roughly 10% per decade.
Station 1
Zone 2
The Product
The 10 Science Stations
Every participant is scored live across ten peer-reviewed physical markers. Within 24 hours, their raw score receives our age-multiplier algorithm to reveal their biological Vitality Age.
01
Heart
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
01
01
Heart
Heart
A Zone 2 endurance test using run, row, ski or bike. It measures your ability to sustain steady aerobic work and recover well.
STATION 01
Zone 2
Endurance
Heart
01
under 12s
12-16
16-24
25-34
35-44
45-54
55-64
65-74
75+
02
Pull
03
Push
04
Handstand
05
Squat
06
Hinge
07
Core
08
Single Leg
09
Lungs
10
Balance
The Business Model
Scale to Your Venue Capacity
Your immediate front-end cash and event day revenue depend entirely on the size of your community and facility. The Vitro model is fully modular—whether you run an intimate, specialized event or a massive high-throughput showcase, the numbers scale seamlessly.
Our standard ticket split rule is highly profitable: You keep 85% of all ticket revenue after the mandatory 10% charity donation to the British Heart Foundation is taken.
Look at your current member base, find your capacity milestone below, and see exactly what your gym earns from ticket lines alone:
Get in touch
Register Your Interest
Thorpe Mills
Vitality Games gives people a clear benchmark of where they stand today. It is not about being perfect, it is about understanding your score and giving yourself something real to improve from.